Your product is ready. The retail buyers are out there. And the only thing standing between where you are right now and a yes in your inbox is showing up and taking action.
I'll show you the exact anatomy of an outreach email that works: the subject line formula, the 3-line body, and the one clear next step.
The pitch that gets replies.
It's shorter than you think.
We close by building the simple, sustainable outreach habit that keeps your pipeline growing and when you complete all 5 days, unlock an extra bonus.
Wholesale isn't a launch. It's a habit.
Most makers send one email, hear nothing, and call it rejection. I'll walk you through the follow-up sequence that actually works: when to send it, what to say.
Most wholesale accounts are won here.
We build your retailer prospect list using my 3-source method, a targeted list of stores already aligned to your brand, your customer, and your values.
20 dream stores.
Under an hour.
We start with the one sentence that makes a retail buyer stop and say "tell me more." This becomes the foundation for the rest of the challenge and beyond.
Retailers don't buy products. They buy this.
Andee is the founder of She Sells Differently where she helps product brands scale into wholesale with clarity and confidence.
An award-winning sales executive with over 19 years of experience, Andee has worked has worked with over 750 product makers to turn from hopeful hobbyist to thriving CEO.
You've got questions and I want to make sure they get answered. Here's what a lot of people ask me.
As a private podcast. Each day's lesson unlocks as you progress through the challenge so you can listen at your own pace — at your desk, on a walk, in the car. Wherever works for you.
20–30 minutes per day for 5 days. Each day includes a focused lesson and one clear action step to complete before moving to the next day.
Finish Day 5 and find out. It's worth it.
This challenge was built for exactly where you are. You don't need prior experience — just a product, 20–30 minutes a day, and a willingness to take action.
Even better. This challenge will give you the system and the rhythm to turn a few scattered accounts into a consistent, growing pipeline.