Are shoppers looking but not clicking Add to Cart? Your product might be amazing, your photos might look great, and you might even be getting decent traffic—but if your Add to Cart button feels invisible, you’re losing sales. The truth is, customers want to buy. But something in your buying experience is making them hesitate—and […]
Why Does Selling Your Own Products Feel So Hard? For many creative product makers, selling your own work feels deeply personal—and sometimes painful. The fear of rejection, perfectionism, and imposter syndrome can all creep in when it’s time to pitch to stores or send that first wholesale email. But what if selling didn’t have to […]
If you run a product-based business, you’ve probably heard of consultative selling—the sales approach that centers on understanding your customer’s needs before recommending a solution. For many years, consultative selling has been the gold standard for building relationships and trust in sales. But what if there’s an even higher standard—one that not only puts your customer’s […]