Listen on Apple | Spotify The holiday season is often described as make or break for product-based business owners. Between the endless rush of orders, social media noise, and the temptation to compete through steep discounts, it’s easy to feel pressured into strategies that don’t align with your values. But what if this year could be different? What […]

October 15, 2025

When it comes to selling your products, you’ve likely been told to “listen to your customer.” But what if I told you your customer doesn’t actually know why they’re buying? That’s where sales psychology comes in—and it’s the secret ingredient most product-based business owners are missing. In this episode of She Sells Differently, I’m breaking […]

September 17, 2025
Understanding Sales Psychology. Woman Clicking Add to Cart on Computer with Credit Card

Listen on Apple | Spotify If you’ve ever sent a product wholesale pitch to a retailer only to be met with silence, you know how frustrating it can feel. You’ve done the work—crafted your email, attached beautiful photos, maybe even offered samples—so why no response? The truth is, most ignored product wholesale pitches aren’t rejected because of the […]

August 27, 2025
Product wholesale pitch strategies