When it comes to selling your products, you’ve likely been told to “listen to your customer.” But what if I told you your customer doesn’t actually know why they’re buying? That’s where sales psychology comes in—and it’s the secret ingredient most product-based business owners are missing. In this episode of She Sells Differently, I’m breaking […]

September 17, 2025
Understanding Sales Psychology. Woman Clicking Add to Cart on Computer with Credit Card

Listen on Apple | Spotify If you’ve ever sent a product wholesale pitch to a retailer only to be met with silence, you know how frustrating it can feel. You’ve done the work—crafted your email, attached beautiful photos, maybe even offered samples—so why no response? The truth is, most ignored product wholesale pitches aren’t rejected because of the […]

August 27, 2025
Product wholesale pitch strategies

If you’ve ever thought wholesale was just about getting into more shops, you might be missing the real opportunity in creating strong retail partnerships. Many product-based entrepreneurs fill their stockist list with dozens of accounts — only to see inconsistent sales and little to no reorders. The secret to sustainable wholesale growth? Strong retail partnerships […]

August 20, 2025