THE different BLOG

If you’re a product-based business owner and have built a product line you’re proud of, set up your Faire shop, and still can’t seem to crack consistent wholesale growth — your products probably aren’t the problem. The problem is more likely the identity you’re operating from. There’s a meaningful difference between a maker and a […]

If you’ve been trying to grow your wholesale revenue and you keep hitting the same wall, you’re not alone. Most product-based sellers who are serious about wholesale end up stuck somewhere between $20,000 and $50,000 a year — and they can’t figure out why. They have good products. They’re on Faire. They’re showing up. But […]

The Mistake Most Faire Market Sellers Don’t Catch Until It’s Too Late Faire market events look like a gift. Faire promotes your products to thousands of boutique buyers, your brand gets visibility, and the orders roll in. What’s not to love? For a lot of product-based business owners, the answer becomes clear a few weeks […]