You built something worth selling. The question is whether the way you are selling it right now is actually working. For most product-based business owners, the answer is complicated. Sales come in. Sometimes. Markets bring traffic, but the income does not stack. Etsy gets a few orders, then goes quiet. Social media posts go out […]
If you’ve been thinking about reaching out to retail buyers for more than one season, this might be uncomfortable to read. You’ve done the research. You know what a line sheet is. You’ve browsed Faire. You’ve made a mental list of the retail buyers and boutiques you’d love to work with someday. And yet the […]
Most business advice sounds some version of the same: show up more, post more, do more. Work before everyone else wakes up and after everyone else goes to sleep. But Gillian Perkins, founder of Startup Society and creator of a YouTube channel with over 700,000 subscribers, has been running a six-figure online business for years, […]
