If you’ve ever wondered how to tell if a wholesale buyer is serious, this situation will probably feel familiar. A store owner stops at your market booth. She picks up your candles, reads the labels, smells three in a row. Then she says, “I own a shop downtown. I love these. Do you wholesale? Send […]
The Number You Keep Avoiding There is a price in your business you have thought about changing for months. You have run the numbers in your head. You have almost updated the page twice. And then you talked yourself out of it, because you decided in advance what your customers would say. That is the […]
You have taken the courses. You have fixed the photos, rewritten the descriptions, and shown up on the days you did not feel like it. And your business is still sitting exactly where it was. This is not a strategy problem. So you do what most business owners do. You go looking for the next […]