Today, we are going to be diving into how to streamline your product portfolio. I see this mistake that product makers so often make because they are offering the gamut in their product portfolio. When in reality, when you offer less, it will help you sell more. Decision fatigue is costing you sales when you have […]
Are you ready to make 2025 your most successful and profitable year yet? Today, I’m sharing three powerful strategies to help you grow your business in 2025. And the goals I’m sharing today are ones that I have already started to implement into my own business and I’ve already to see success with these. Simplify […]
As a candlemaker, I’ve learned that every candle I create carries more than just light—it embodies passion, creativity, and countless hours of handcrafting. In today’s market, it might be tempting to lower your prices to compete, but discounting not only diminishes the art behind your products—it can also undermine your entire business. Let me share […]