What Happens When Your First Pop-Up Market Doesn’t Go as Planned?
For many product-based business owners, a pop-up market can feel like the ultimate test. You’ve packed your booth, prepped your products, and practiced your pitch. But what happens when things don’t go perfectly?
That’s exactly what happened to Mina Davenport, founder of To Phōs Nontoxic Candles. In her first-ever market, she faced unexpected challenges—but what came next was the beginning of something big.
And in this Encore episode of She Sells Differently, Mina pulls back the curtain on:
- The chaotic moments that almost derailed her day
- The smart, simple shifts she made to turn browsers into buyers
- How she prioritized connection over pressure—and why that made all the difference
Why This Episode Matters
So many makers and small business owners dive into their first pop-up market with big hopes… and walk away discouraged. But Mina’s story proves one thing: a rough start doesn’t mean a failed event.
With the right mindset and a few strategic adjustments, you can:
- Maximize your sales
- Create loyal repeat customers
- Build lasting brand presence in your local community
Pop-Up Market Success Starts With Simplicity
One of the biggest takeaways from this episode?
Remove friction for your customer.
Whether it’s how you display your products, price your items, or explain what makes them special—your job at a pop-up market is to make buying feel easy and obvious.
Mina shares how small details like clear signage, engaging storytelling, and thoughtful conversations helped her stand out from the crowd.
Inspired by This Story? Take Action 👇
This episode actually inspired the creation of my Pop-Up Market Prep Masterclass—a complete guide to making your next event wildly profitable and stress-free.
🎄 And during Lizzy’s Christmas Party (Dec 4–11), you can grab the full training for FREE!
👉 Affiliate Link to Lizzy’s Christmas Party
Final Thoughts
Pop-up markets are more than sales opportunities—they’re brand-building moments.
Mina’s story is proof that even a rocky beginning can become a launchpad for long-term success.
🎧 Listen to the full Encore episode and take notes—you won’t want to miss a moment.
Ready to rewrite your pop-up market story?
Start by pressing play and prepping for profit.
Resources & Links
🏦 Create your monthly marketing campaigns in under an hour: Marketing Bank
📦 Apply for my signature She Sells Wholesale course
Connect with Andee Hart @ She Sells Differently
🎥 Youtube
If you enjoyed this episode:
✅Sign up for weekly reminders so you never miss an update on how to increase your sales and optimize your marketing operations without losing the personal client touch.
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✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.
