the Biz Blog...

If you’ve ever hesitated to send a follow-up message because you didn’t want to seem annoying or desperate, you’re not alone. For product-based business owners, especially women who want to sell with heart, not hustle, the sales follow up can feel like the most uncomfortable part of the process. But here’s the truth: when done right, following […]

Woman at laptop following up on a sales lead

This week on the She Sells Differently podcast, I’m kicking off a no-fluff, no-filters series called My Burn Book of Bad Sales Advice—and the first myth I’m burning down? That discounting is a reliable way to grow your business. Here’s the truth: discounting out of panic isn’t a strategy—it’s a stress response. One that can quietly destroy your […]

Women in a flower shop

In the digital age, your website is often the first (and sometimes only) chance you get to make a strong impression with potential customers. But too often, female entrepreneurs pour their heart into building beautiful websites that ultimately… don’t convert. That’s exactly why this week’s She Sells Differently podcast guest, Kristin Pruis, is here to help you […]

Kristin Pruis headshot