the Biz Blog...

If you feel stuck on the content hamster wheel—posting every day, chasing likes, but still not seeing real sales—you’re not alone. The truth is, being “visible” isn’t enough. What you need is high converting marketing content that strategically guides your audience toward making a purchase. But what exactly is high converting marketing content? It’s not […]

If you’ve ever hesitated to send a follow-up message because you didn’t want to seem annoying or desperate, you’re not alone. For product-based business owners, especially women who want to sell with heart, not hustle, the sales follow up can feel like the most uncomfortable part of the process. But here’s the truth: when done right, following […]

This week on the She Sells Differently podcast, I’m kicking off a no-fluff, no-filters series called My Burn Book of Bad Sales Advice—and the first myth I’m burning down? That discounting is a reliable way to grow your business. Here’s the truth: discounting out of panic isn’t a strategy—it’s a stress response. One that can quietly destroy your […]